Digital Marketing / Activation Lead

Job Description

This is an exciting role with a fun, fast growing and market leading footwear brand based in London. The Digital Marketing / Activation Lead will be responsible for activation and improving sales for the Ecommerce channels.

Overview
The Digital Marketing / Activation Lead will report to the Head of Ecommerce and work closely with the Ecommerce team as well as wider marketing teams. He/she will be responsible for activation across a number of digital channels to support the growth business through ecommerce in the UK and overseas.

Objectives and duties
Responsible for managing;
-email marketing
-Social Media
-PPC
-Display
-Affiliate Marketing
-Community Management

Person profile and skills
-Experience and background in commercial and marketing focused Ecommerce or multi-channel brands is essential.
-Knowledge or appreciation of functional and technical Ecommerce / website management
-Prior experience coordinating or managing digital marketing channels
-Appreciation of current social, viral and email marketing strategies
-Analytical and commercial grounding with strong reporting ability.
-International Experience is advantageous, with current operations through Europe and United States and ambitions to expand in the SEA.
-The person should be a confident, capable and a proven self-starter, prepared to stretch themselves and the team to achieve success.
-experience, having consistently delivered strong results.
-Qualified to degree level or equivalent
-Genuine interest in apparel / footwear / sports industry with well aligned personal interests